Magnolia Rouge Feature - In the Studio Brand Shoot: Shotgunning for Love Letters
Today I met one of my business goals which was to be featured in Magnolia Rouge. My brand shoot was a labor of love and I'm honored it's in one of my favorite blogs. In the early stages of planning this shoot, I wanted to capture the feeling behind my brand and what things look like when they’re a bit undone. I’m a fan of less structure and believe things eventually work themselves out and unfold organically. I collaborated with Jenna from Pop the Cork Designs on pulling together style ideas and she knows my work style well. She is always walking around my studio telling me to organize, but that just isn’t me. Instead, we embraced my need for messy. I painted a drop cloth and we sprawled my work across it. That moment felt symbolic in a way and truly an expression of how I think things should be-- a little imperfect. I started Shotgunning for Love Letters during a time that I needed quiet, mindful, imperfect moments to myself. For me, calligraphy is about patience and focus. After a health scare, my husband and I eloped. I joked about the reasons I imagined people would think we had a shotgun wedding, but said it was really just for love. The letters came later as calligraphy became my escape. My favorite thing about working on calligraphy in my studio is that I can’t think about anything else when I’m focusing on lettering and that feels perfect. I’m inspired by little drops of ink where they’re not supposed to be, thoughtful words that scream romance when written in calligraphy, and the reason I started practicing this old trade. These images were captured in film by Stacy Bauer Photography.